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The
Docker Era
The first cars to go into production
after the war were the Daimler eighteen and Lanchester 10.
Most of these had to be exported to help towards the post
war recovery. What didn't help was petrol rationing of 10
gallons per month - the equivalent of 200 miles or so. In
1947, the raising of purchase tax to 66.6% was a blow to
the British luxury car market, which only managed to survive
by exporting. The chairman of Daimler since the early part
of the war was Sir Bernard Docker, a very flamboyant millionaire
who, in 1948, had a straight eight roadster nicknamed the
Green
Goddess
which was the most expensive car at the Earls Court exhibition,
being valued at £7001. In 1950 Lady Docker got the bit between
her teeth and told her husband that only Royalty knew about
Daimlers and that they could not survive on status alone,
but needed to sell to the masses. Anyway, she designed her
own car and had it covered with 7000 gold stars, with all
the bright work gold plated and stole the headlines in nearly
every paper in Britain and across the world. 1950 saw the
peak of the royal Daimlers but, with disappointing problems
with a gearbox on a wedding present Daimler, the Duke of
Edinburgh took delivery of a Rolls-Royce. In 1952, a new
3 litre Sports Special Convertible Coupe was introduced,
with 100hp+ and overdrive on fourth gear, but the star of
the motor show was another Docker Daimler known as the Blue
Clover.
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Blueclover
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Green
Goddess
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